Over at the Infopop biodiesel discussion forum they’re running a storytelling thread called ‘how you got into biodiesel’. here’s what I posted. I don’t usually talk politics in the biodiesel world, but here’s some of the deep dark secrets of why I’m a biodiesel pusher:
Well I was 17 and hitch-hiked around the country by myself for a summer, and met a lot of different vehicles. I decided I wanted to do the same trip in a van. But how to pay for gas with such a potential gas hog?
6 months later I was hitch-hiking home to New York City from a bluegrass New Years’ Eve party in Mt Airy NC. I got picked up by a guy driving a diesel Ford Tempo. It was the first time I’d heard of a diesel passenger car. We started talking about it and he told me about 50 miles per gallon and a few other positive things about diesels. I was HOOKED- it looked like the solution to the ‘gas hog’ dilemma.
I went back to NY and this kindly old mafia guy neighbor I knew, tried to sell me on a shortbus schoolbus sort of thing. I decided that if I were to own such a thing I"d need to learn how to fix it, since I was under the impression that it was hard to find a diesel mechanic. Another 6 months later I had a hard time finding a job (in New Orleans this time, right during the recession in ‘91). I applied for a JTPA job training program and went to mechanic school.
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I never did end up getting a diesel van, but spent a lot of time obsessing about diesels and fuel economy and pestering anyone I knew who knew anything about them. I learned that one of the advantages was that you could run them on ‘other’ fuels if you couldn’t find any diesel.
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In the summer of 1995 I was on the road again (in a slightly more respectable manner, like with a vehicle of my own) and met up with a group of NY friends who were doing their own disorganized tour of some sort. We met up in San Francisco after a couple of months traveling around the country separately.
A few days into the visit to SF, I was sick of being the non-drinker/designated driver who was always ‘herding’ the whole scatterbrained group of them around ( I earned the nickname Drill Sargeant on that trip). One day they were planning a day trip to ‘visit some artists’. I was dreading another ‘cat herding’ incident with the too-large group of my friends, and I generally find that artists are YAWN boring to me, so I ditched the group and went on a date instead (which turned into a 6-year long-distance relationship, which later brought me to California).
When I got back from my date and asked my friends how the ‘artist’ thing went, they said, “We went to see the Vegetable OIl Ladies". What, huh? they said, “you know, those ladies who did that trip with that diesel van that runs on that used vegetable oil stuff” (my friends had apparently seen the documentary Fat of the Land when the ‘ladies’- the filmmakers- showed it in NYC that spring, but I hadn’t heard of it yet).
At that point I got this incredible sinking feeling that I"d missed out on something important, and at the same time, bells started going off inside my head from everything I knew about diesels (the fuel-flexibility thing, and wanting a van, etc, etc) and my other interests. It just made SO MUCH SENSE.
I went back East and took a diesel class so I could figure out how to do the same thing, though I still had no idea about biodiesel, or that the ‘ladies’ had a film, or how exactly the vegoil thing worked. Sascha, one of the people I was traipsing around SF with, went to Guatemala later that year- where he met Josh and Kaia Tickell in language school, and told them about biodiesel, which apparently lit some light bulbs over their heads (ever hear of Kaia Tickell? She was 1/2 of the Veggievan project as much as Josh was. She’s also been edited out of Tickell’s official story, as was any mention of Fat of the Land. Too threatening to think of Josh not inventing the whole vegoil van tour concept…).
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A couple of years later still, I was fast becoming a solar nut. I was frustrated with what I was or was not doing as a leftist and what was happening politically with the rise of right-wing radio and various political issues that the far right seemed very successful at inserting into public debate while we leftists floundered meaninglessly (and frustrated with the Clinton policies hauling us ass-first into Americas-wide globalization and some other scary issues that arose back then, but that’s another story).
I felt disconnected and decided to spend one summer hitchiking around the South, partly so I could talk to people and learn what the hell they were thinking. By chance, my travel clothing involved some camoflauge pants- and I happened to carry an olive green backpack and had short hair. A lot of people who hadnt’ looked very closely, had pulled over to pick me up, because at 50 miles per hour they assumed that I was a military guy heading home (I dont think soldiers hitchiked anymore at that point, but the image was there in older people’s heads). So I got a lot of very candid conversations out of the drivers, because I was being picked up by relatively ‘normal’ working class people or Christians who’d initially thought they’d be picking up a young man to tell stories with to pass the time (ie they weren’t pervert ax murderers who wanted to talk about sex or anything like that). They were all ready with their life story and it was interesting research.
I had one pivotal experience that made me realize that unlike other environmental issues, people were universally open to the idea of renewable energy as long as they thought that the costs weren’t very high (in 2005 they’re a lot more willing to spend on it than anybody was in 1997). I was traveling across Tennessee to go to an event and for the entire 450-mile stretch, splashed across the Knoxville Sunday paper front page news was a story about the troubled Tennessee Valley Authority nuclear power program and some revelations about serious safety infractions that had been covered up by the authorities in charge of public safety. It made great hitchhiking talk.
I developed a routine that summer when hitchhiking, bringing up the subject of renewable energy and asking the drivers something or another about how far they’d go to support it in favor of energy independence. I found that as long as people thought it was going to save money, they were very supportive of the idea of renewables, and that in fact truckers etc had given the whole issue of energy quite a bit of thought (thanks to the economics of their business).
They didn’t always have the facts straight, but it was a real eye-opener for me to see that this was one facet of the pollution/renewability/sane energy issue which hadn’t yet been assassinated by the media as some ‘evil environmentalist’ thing. I was thinking about strategy and tactics in the environmentalist movement a lot at the time and was quite discouraged at the uphill battle we faced on most issues and the distortions that a lot of issues received in the media which it seemed most peopel swallowed whole.
Another bell went off in my head- this energy independence/clean energy approach seemed quite frankly like an inspiring and positive campaign direction from which to approach pollution or nuclear power issues - I was surprised to find that average Americans inherently support the “idea” of solar or renewable energy, at least in theory (one particularly angry and racist and nonstop-ranting trucker that I rode with on that trip was going on and on about how ‘if Al Gore is elected President he says he’s going to ban all internal combustion engines- and he’d be right ‘ and then would rant some more about the importance of voting against Gore so that we could still have our cars. The “and he’d be right” part was a major eye-opener and I’ve been looking for ways to pry at the little undiscovered crack between ‘I know cars pollute’ and ‘but I"m going to keep my way of life dammit’ ever since.
Today, after 9/11 a lot more of us support energy independence, but you’ve got to remember gas was $1.09 a gallon back then in ‘97 and the California energy crisis/Enron corporate scandal hadn’t yet happened (and it certainly wasn’t affecting anyone in Tennessee back then, whereas Iraq is now)
I realized on those trips that I’d discovered a potential activist gold mine- what I now think of as a ‘gateway drug’ approach- a way to talk about conservation or other environmentalist issues to people who would otherwise not listen if they thought it was a traditional environmentalist issue, by playing on the economics of it. It seemed to me that one of the things that attracted people to the idea of wind or solar power was a (false) sense of payback economics- the idea that you’d personally save money over paying utility bills (whether that’s true in any particular installation varies in reality, but people seemed to think that it would, and everybody loves the idea of ditching their bills). Later on , this realization fit neatly with the biodiesel homebrewing or SVO angle- first you reel them in with the promise of cheap fuel, then they inevitably start thinking about energy conservation just a little and they suddenly support solar initiatives too. Heh heh heh…
The event I was hitchiking across Tennessee to go to that summer was a women’s gathering in the woods in western Arkansas Ozarks. In the ‘literature’ area with the other flyers, I found a stack of brochures that someone had photocopied from the Fat of the Land filmmakers trip from back in ‘94. I think it had the biodiesel recipe (as now preserved at the Dancing Rabbit website). Interestingly Rachel Burton, who is one of the two original founders of Piedmont Biofuels was also at that 100-person event, and probably saw the same flyer. I was elated to finally find out what the fuel ‘mod’ was actually called.
All the pieces kind of came together in my head that week in Arkansas- my longstanding interest in diesels and finally learning what ‘the process’ was actually called, my obsession with trying that vegetable oil thing I’d heard about, some guilt I’ve always felt over the fact that I devoted a lot of my (mechanic) time to keeping polluting old gas-hogs on the road, and the weird activist “hook” on environment and air pollution and clean energy I"d just discovered. I decided I’d found energy issues as my longterm cause and wanted to explore just how far I could ‘pry’ at that strange loose end I"d just found in American attitudes.
I went home, discovered the Internet, and started working towards doing what you guys see me doing now about 8 years later. That summer it looked like inserting renewables into the American dialogue was going to be an easy win because people seemed kind of primed for it for economics reasons. Now I’ve got an interesting feeling that we’ve ‘arrived’ to some extent-the stuff has hit the mainstream, who the heck would have expected BioWillie? I feel a little redundant in the role I’ve been playing for the past few years, and that’s a good feeling- though I"m a little murky on what the future of this technology in America looks like.
Mark